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Fintender website redesign
How we realized the redesign of a multi-page site and created an elements’ set that can change content and add new sections without the help of designers in 7 months.
Redesign task:
To develop a new design for Fintender online service

Fintender is an online service that helps entrepreneurs get bank guarantees and loans for participation in public purchasing and commercial procurements. During the existence of the resource some aspects in its design and work became outdated — it was decided to redesign and to update the portal.

Redesign is the visual transformation of the site that improves its functionality.

The redesign process is far from easy and straightforward to design and execute — to consider all details, we’ve broken down the process into subtasks:

№1
Writing out a roadmap for the project

First, we created a roadmap — a detailed vision of what the end result should be. It included:

9 complete site pages with all the states;

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UI kit for developers — a set of ready-made UI elements;

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15 visuals for the homepage and product pages

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№2
Developing a template that makes it easy to change the content

Developing a site from scratch specialists often act on the «content first» principle -preparing at first the text and images, and then come up with design under them. It can be useful if the content is updated infrequently — designers can put the blocks to a standard width and height.

We had a slightly different task: to make a redesign of an already operating website, which is regularly updated. So we developed universal templates for each page to save the customer from working with designers each time to change the block sizes. Now the design doesn’t depend on the content and we can avoid an endless cycle of revisions adjusting to the content.

We added all possible variants of blocks for each page and elements that could be useful to templates: headings, buttons, input fields, icons. As a result a kind of constructor was created that helps you edit content, add or turn off blocks. With ready-made templates the client’s digital marketing team can run the site themselves and be confident that nothing in the design will go wrong.
№3
Improving functionality of the homepage

After detailed design, we had a page where users can easily find all the popular products of the service. Now each product has its own visual.

Our result
We redesigned the site so that it can be updated without the help of designers.

Now a set of templates helps you change content and add new sections by yourself, also the Fintender team can easily update data and move materials to the archive.

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